Introduction to Inbound Marketing
Create An Offer Prospects Can’t Refuse
What We Will Talk About
People don’t become customers overnight.
Typically they start out as random visitors to your website, or someone you bump into at a networking event.
Transforming that casual contact into a customer for life is a multistage process which relies on your website, social media and email programs.The process is called Inbound marketing.
In this session will cover the basics to get your started.
In this session you will
- Learn simple and effective ways to create an inbound campaign
- See multiple examples of possible offers
- Break down landing page basics
- Learn how to drive visitors to your landing page
- Learn how to use email segmentation and auto-response campaigns to close the loop
Get Ready to Work
The Tools You Need
Participants receive a copy of the INBOUND PLANNING GUIDE to help you build your landing page and conversion program.
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