Roundpeg Launches Digital Toolbox Conference to Support Main Street Businesses

Update: The Digital Toolbox Conference is now scheduled for August 29, 2018, to provide information and resources for business owners wishing to take a do-it-yourself approach to online marketing, or discover they questions to ask if they choose to outsource the project.


Indianapolis, Indiana (December 25, 2017) — In an effort to help business owners take advantage of the opportunities online marketing provides, digital marketing firm Roundpeg announces a half-day conference filled with practical tactics and real-world advice from people who use these tools every day.

Digital marketing offers business owners of all sizes a chance to make a big impression in the marketplace,” said Lorraine Ball, of Roundpeg. “When it comes to marketing resources for non-technical business owners, such as home services, small retail stores, restaurants, and professional services we felt there is a gap in the Indianapolis market. We created this conference to fill that gap,” she added.

Surveys by Small Business Trends, Blue Corona,  Roundpeg and others find the majority of small business owners are using digital media, plan on dedicating more resources, but rarely have a specific plan or performance measures tied to results.

“As the online space has become central to connecting with customers, digital media has become more complex,” said Jennifer Riley Simone, Owner, Fresh Figs Marketing. “Business owners will leave this conference understanding the intricacies of effective digital marketing, therefore allowing them to be more strategic in their approach and see better results,” she concluded. 

The conference is tentatively scheduled for Wednesday, August 29 with a location to be announced early next year.  

About Roundpeg

Roundpeg is an Indianapolis digital marketing strategy agency. We provide marketing strategy, web design, graphic design, inbound marketing, content development, email marketing and social media. www.roundpeg.biz

About the Digital Toolbox

The one-day event will be held on  Wednesday, August 29.   Final venue information will be available in early April.  There is currently an open call for speakers and sponsors. Registration will be open on May 1, 2018. For more information go to www.digitaltoolboxin.com