What is Re-optimization?

It’s the process of going back to existing content and beefing it up to make it more attractive for search engines.

If you’ve been blogging for a number of years, you probably have a lot of content. Instead of churning out more adequate content, invest the time to update your existing content to  make it great.

In this video, Lorraine outlines just a few smple tricks to breath new life into old posts.